Web traffic has often been described as a method of gauging success or failure of a website. It is defined as simply the number of visitors and visits to a page or site, but like all business statistics, results are formulated from the gathering and formulation of statistics, or in the the case of Internet traffic, of "web stats". This area of knowledge is fairly critical for the webmaster, and, no matter what his or her specific duties duties might be as webmaster, the gathering of statistics, especially web traffic is essential. Below are links to definitions, software and other resources that will help a webmaster understand this aspect of their business or job.

This information links contained in these pages is intended to provide some interesting and hopefully relevant knowledge for those interested in becoming or hiring a webmaster. Check out the links below, and find more great webmaster resources on the other pages of this site.